POLAR BEAR SKATE

WHAT:    The Safeway Holiday Ice Rink in Union Square presented by Alaska Airlines is putting its own spin on Canada’s “Polar Bear Swim” with the San Francisco-Style Polar Bear Skate. With California style in mind, ice skaters are encouraged to come in their favorite bathing suit and beach blanket apparel. The first 100 ice skaters will receive a special polar bear skate gift. Get your shades, bathing suit and best polar bear attire and come to the ice rink to take the plunge!

In addition, the Safeway Holiday Ice Rink in Union Square presented by Alaska Airlines is partnering with the San Francisco Bulls, San Francisco’s professional hockey team, for the first ever “Dunk the Bulls to help the bears,” a dunk tank fundraiser benefiting polar bear enrichment activities at the San Francisco Zoo. 

WHO:      Safeway Holiday Ice Rink in Union Square presented by Alaska Airlines

WHEN:    Tuesday, January 1, 2012 at 4 p.m. to 5:30 p.m.

WHERE:  Union Square, San Francisco

SPONSORS:  Safeway Holiday Ice Rink sponsors include Safeway, Alaska Airlines, Kaiser Permanente, Macy*s, Marmot Mountain, Ghirardelli Chocolate Company, American Conservatory Theater, Union Square Business Improvement District, The Westin St. Francis San Francisco, JW Marriott, Chancellor Hotel, Galleria Park Hotel, Grand Hyatt Union Square, John’s Grill, SFMTA, Emporio Rulli Caffé, Disney’s THE LION KING, UNIQLO, San Francisco Examiner, NBC BAY AREA, Telemundo, KSTS-TV 48, STAR 101.3, 98.1 KISS FM, 106.1 KMEL, KOSF 103.7, WiLD 94.9 and KGO 810.